The American School of Dubai is seeking to hire a Director of Admissions and Enrollment Management to provide Mission focused leadership in managing all facets of the admissions process. He/she will work closely with the School’s leadership team to develop admissions criteria, tests, policies to attract, enroll, and retain a diverse and dynamic student population. The Director of Admissions & Enrollment Manager will develop and maintain networking and marketing strategies that support the recruiting of students to meet projected enrollment numbers.
The successful candidate will support the school’s mission and core values with a proven track record of success and outstanding interpersonal and communication skills.
The Director of Admissions & Enrollment Management reports to the Associate Superintendent.
The primary roles and responsibilities of the Director of Admissions & Enrollment Manager are:
Remain current with latest trends in K-12 schools and establish a forward-thinking strategic plan that supports the school’s admissions process
Develop and maintain a thorough knowledge of ASD’s programs, brand and value
Coordinate four essential elements to ensure a competitive and family friendly admissions process and the long-term health of the student body:
Admissions management (the tracking of prospective students from applicant to enrollment and beyond)
Research (analyzing data that affect enrollment)
Develop a strategic recruitment, marketing and communication plan
Reaching targeted audiences, including identifying and implementing best-practice web-based technologies
Develop admission marketing strategies and materials in conjunction with the Director of Advancement
Plan and facilitate recruitment events, open houses, etc.
Develop and maintain admissions functions including but not limited to new student and parent orientation programs to support the onboarding and orientation of new students and families in partnership with the Parent Teacher Student Association
Serve as an advocate for ASD in the larger community by visiting preschools, and representing ASD at various events and conferences.
Develop relationships with corporations and corporate transition/relocation agencies seeking school placements for the children of their employees
Oversee all aspects of admission process:
Coordinate the admissions assessment process, including entrance testing, interviews and visits for all grade levels
Coordinate the communication of admission decisions
Manage student enrollment
re-enroll current students
admit all new students
withdraw exiting students
assume responsibility for meeting enrollment numbers
Maintain close internal working relationships with key stakeholders including but not limited to:
the Testing Coordinator
Director of Student Services
Director of Finance and Business Operations
Director of Advancement
Director of Human Resources
Oversee admissions budget
Supervise admission staff members
Maintain all admissions records and files
Prepare, maintain and analyze statistics regarding applications, retention and withdrawals
Ensure that processes are in place to ensure the confidentiality of admissions records, financial information and other sensitive information at all times
Ensure that the admission data is up-to-date on the school website
Perform other duties as assigned by the Associate Superintendent
Engage with the administration in a committed effort to develop leadership skills in support of student learning
Openly support and abide by all school policies and procedures
Model the ‘Core Values’ in interactions with the school community
Liaise with the principals, taking on tasks as assigned, including all school goals
Desired Personal Characteristics:
Demonstrate commitment to personal continuous professional growth and development
Develop and maintain effective working relationships
Represent ASD with students, parents, colleagues, and broader school community in a professional manner
Exhibit a professional attitude toward professional feedback
Recognize and strengthen personal performance through self reflection, participating in professional development opportunities, keeping up to date with educational research and best practice and by participating in professional organizations
Salary and Benefits:
The salary and benefits package is highly competitive and will be dependent upon the qualifications and experience of the successful candidate.
Interested candidates are encouraged to apply online through the ASD website: www.asdubai.org.
Deadline Date: Applications will be accepted and reviewed on a rolling basis. Decisions will be made as soon as a candidate has been identified and deemed to be the best fit for ASD. Interested candidates should submit an application as soon as possible.
Minimum of a Bachelor’s degree
Minimum of two years prior experience in an Admissions leadership capacity, preferably in a private, independent US curriculum school
Knowledge of the U.S curriculum schools, standardized tests and the full spectrum of student learning needs
Familiarity with a variety of curricula
Demonstrated leadership qualities
Ability to work collaboratively with all stakeholders
Outstanding oral and written communications and interpersonal skills
Strong technology skills with the ability to produce statistical data and reports to present to the school’s Leadership Team and Board of Trustees as needed
A graduate degree in Education or Marketing
Prior Marketing experience
Familiarity with international and local schools and their programs