Finance, Accounting, Business Management or related field.
Escuela Bilingüe Internacional
March 7, 2018
Full Time - Administration
4 Year Degree
Escuela Bilingüe Internacional (EBI) is an independent co-educational day school located in the Rockridge neighborhood of Oakland and Triangle neighborhood of Emeryville, of the San Francisco Bay Area. The school offers a Spanish-English dual language program, extending from Pre-Kindergarten through 8th Grade. EBI opened its doors in September 2006, with Pre-Kinder and Kindergarten.
EBI’s progressive education program is based on a child-centered, constructivist, inquiry-based approach. EBI is authorized by the International Baccalaureate (IB) to offer the Primary Years Programme (PYP) and is an IB Middle Years Programme (MYP) candidate school.
The community of EBI, including the faculty and staff, is a unique and valuable asset to the school. It is with this in mind that, in addition to specific responsibilities, it is essential that all EBI employees demonstrate the following:
Personal alignment with EBI and IB missions;
Value for bilingualism, educational excellence, diversity, international mindedness and the cultivation of character;
Enjoyment working in a diverse, international and collaborative school environment;
Effective listening, speaking, writing and presenting skills in Spanish and/or English, as required;
A positive attitude and a deep sense of professionalism.
The Director of Public Relations and Communications, will be reporting to the Head of School, is responsible for communicating and promoting the Mission of the school to the existing community and the community at large. In fulfilling this role, the Director of Public Relations and Communications works collaboratively with many faculty and staff representatives. The Coordinator develops and implements new and existing strategic and tactical branding and marketing communications initiatives for the school, including those that support admissions, advancement, internal and external communications and publications, public relations initiatives.
Specific responsibilities include:
Develop and maintain message and brand guidelines congruent with the EBI Mission statement and ensure all marketing and communications tactics align to the Mission.
Work with other key personnel to coordinate, document, refine and implement the Communication and Marketing Plan across the school’s annual calendar to ensure timely publicity and strong results for all program needs.
Manage a weekly newsletter to the community – includes writing some articles, editing others, and publishing and testing in a web-based template.
Write, edit and manage the production of key school publications including the annual report, family handbook, employee manual, camp program materials, and more.
Support the development and deployment of other scheduled and ad hoc communications to the community.
Maintain the school’s web site, including blog releases, content review and updating, and UX review to improve site navigation to achieve its objectives of expanding awareness of the school and attracting prospective families.
Manage the school’s social media presence in line with other marketing programs and social media best practices.
Implement activities, such as online and offline advertising and public relations, to promote EBI outside the community
Periodically review and update crisis communications procedures and template messages templates.
Leverage the expertise and guidance of volunteer parents related to marketing strategy and tactics as appropriate.
Bachelor’s degree in Marketing, Communications, Journalism or equivalent work experience
3 to 5 years experience in communications/marketing role, including experience with email and print executions
Excellent written and verbal communications skills – extremely strong as writer, editor and proofreader
Experience working with freelance designer to create powerful creative based on the project’s goal
Superior ability to bridge from strategic plan to tactical execution of multiple projects simultaneously
Extreme attention to detail
Ability to prioritize across work plan in order to meet all deadlines; a self-starter
Desire and ability to collaborate well with stakeholders and volunteers on work plans and work product
Interest in continued knowledge growth and professional development
Bilingual, biliterate – Spanish/English
Experience working in a school or relevant non-profit environment
Strong experience using design programs, email publishing, web publishing, PowerPoint, and other software programs
Additional Salary Information: Competitive
About Escuela Bilingüe Internacional
Escuela Bilingüe Internacional (EBI) is an independent co-educational dayschool located in the Rockridge neighborhood of Oakland of the San Francisco Bay Area. EBI is authorized by the International Baccalaureate to offer the Primary Years Programme. The school offers a Spanish-English dual language program, extending from pre-K through 8th grade. EBI opened its doors in September 2006, with preschool and kindergarten.
The mission of Escuela Bilingüe Internacional is to provide an excellent Spanish-English bilingual education based on the highest international academic standards in an environment that thrives on diversity, fosters global citizenship, and develops the character necessary to recognize that cultural uniqueness is the touchstone of our common humanity.