Job Seeker Employer Help/FAQs Home Jobs Your Profile Resources SIGN IN Job Seekers Sign In New Job Seeker? Sign Up Overview Saved Jobs Job Alerts Profile Documents Applications Loading... Job Seekers, Welcome to NAIS Career Center Search Browse Explore Your Job Alerts Your Saved Jobs 0 Back to Search Enrollment Marketing Lead, K-12 Niche SAVE savedJobs SAVE savedJobs Enrollment Marketing Lead, K-12 Niche Application Apply on Employer's Site The application opened in a new tab. By using this feature you agree to our Terms and Conditions and Privacy Policy. Details Posted: January 6, 2021 Location: Pittsburgh, Pennsylvania Show Map Type: Full Time - Administration Category: Other Niche is looking for a highly motivated Enrollment Marketing Lead to drive our B2B marketing efforts among K-12 schools. You’ll be tasked with evangelizing and expanding our enrollment marketing solutions for U.S. K-12 schools and establishing Niche as a thought leader in the K12 market. You'll develop and execute strategies to increase brand awareness, sales adoption, and client engagement and be a conduit for client feedback to our Sales and Product teams. What You Will Do During the First Month: Learn about Niche by meeting with various team members to learn more about our company through our onboarding meetings Collaborate with various team members to get a clear understanding of our users, clients, products, and current B2B marketing strategy Start building relationships and trust with key stakeholders Within 3 Months: Develop a deep understanding of K-12 enrollment marketing solutions, digital advertising, and how we drive value for our clients Develop a deep understanding of clients, products and the buyer’s journey across each of the K12 segments Gain a deep understanding of the current content marketing initiatives and areas of focus. Begin to identify areas for growth Establish a strong relationship with the Enrollment Marketing Lead to ensure alignment and consistency Within 6 Months: Begin to develop blog posts, case studies, client surveys, and white papers to support Sales efforts and help refine our product offering Begin to develop and present webinars, panel discussions, and conference sessions for industry stakeholders Within 12 Months: Lead the content development plan for K12 schools to target prospects and clients through the customer lifecycle, including new client acquisition, client engagement, client analytics, and brand awareness Help refine and communicate our value proposition to admissions and marketing departments at schools Requirements Bachelor's degree in any field 5+ years of relevant work experience in K12 admissions or enrollment marketing Extensive knowledge of the K12 search and admissions process Must be highly analytical and love working with numbers Relentless work ethic - eager to solve one problem and move on to the next Must be an excellent communicator and comfortable being a face of the company Fearless and thick-skinned. Must be able to calmly field difficult questions from clients and media Able to thrive and quickly adapt in a fast paced, team oriented environment NOTES: Telecommuting is allowed. Create a Job Alert for Similar Jobs Connections working at Niche More Jobs Like This Upper Division Studio Art Teacher Tampa, Florida Berkeley Preparatory School Today Director of College Counseling Troy, New York Emma Willard School Today Executive Director of the Stuart Center & Global Youth Leadership Institute Lake Forest, Illinois Lake Forest Academy Today BACK TO TOP Help is on the way! We're sorry you are having trouble applying for this job. Please try loading this job using the following link before submitting your help request: Name: Email: Please provide details: Submit Help Request Error Close Continue Powered By You do not have JavaScript Enabled on this browser. Please enable it in order to use the full functionality of our website.