| Westmark School is recruiting for a dynamic, authentic, experienced and collaborative leader to serve as Director of Strategic Marketing and Communications. This is an amazing career opportunity for an individual who is ready for an exciting role in advancing the mission of a premier independent school educating students with learning differences (LD). Located in Encino, CA, Westmark School is a creative and supportive college preparatory school grades 2-12 dedicated to educating, empowering, and celebrating students with distinct learning styles, providing the tools necessary to achieve successful and fulfilling futures. The visionary Head of School, Claudia Koochek is an accomplished leader in LD education nationwide. The Opportunity
The Director of Strategic Marketing and Communications serves as a member of the School’s leadership team and is responsible for advancing Westmark’s regional, state and national visibility and reputation, growing brand awareness, and promoting the School’s unique position in the marketplace as a leader in learning differences education. The Director reports to the Director of Advancement and together with the Head of School works to further identify and build partnerships with colleges, universities and other organizations and in planning symposia, conferences and ground-breaking summits to bring together thought leaders in educating students with learning differences. The Director of Strategic Marketing and Communications oversees all internal and external marketing communications activities including messaging and branding, publications, social media, digital communications, web presence, advertising, media relations, crisis communications, and Advancement communications. The incumbent also works closely with the Director of Admissions to widely market the school to potential applicants. Challenges and Opportunities
Our challenges can also be seen as opportunities. The incumbent has an outstanding opportunity to collaborate with the Head of School, Advancement Director and other influencers to make her vision for the school, including building a new state-of-the-art lower school and ultimately an institute for educating children with learning differences become reality. We have the opportunity to make an immense impact by achieving ambitious fundraising goals - with a solid, committed and energetic advancement team. |