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Communications Specialist - Digital Content Creator
The St. Paul's Schools
Application
Details
Posted: 28-Oct-25
Location: Brooklandville, Maryland
Type: Full Time
Salary: $58,000 - $65,000, annually
Categories:
Communications/PR
Required Education:
4 Year Degree
The St. Paul’s Schools is pleased to announce an opening for a full-time Communications Specialist—Digital Content Creator to start December 1, 2025.
The St. Paul’s Schools
Voted one of the Top Workplaces in Baltimore by the Baltimore Sun, The St. Paul’s Schools is a family of independent schools in Baltimore County, Maryland. Serving children from infancy through grade 12, our three schools share a 130-acre campus, an Episcopal tradition, and a focus on developing confident, well-balanced students who will use their education and ethics to improve the world. A coordinated structure allows The St. Paul’s Schools to preserve the small school feel within each school while sharing resources and certain programs to maximize opportunities for students.
Mission: Guided by Episcopal values and a commitment to each student’s full journey, a St. Paul’s education inspires us to lead with love, discover and pursue our unique gifts, and act with courage in all we do.
Vision: St. Paul’s students thrive and serve in a global community. We create transformational experiences through innovative and responsive teaching in a diverse community of authentic belonging.
Position Description
St. Paul’s is seeking a full-time Communications Specialist—Digital Content Creator with a focus on social media and marketing to join our dynamic and collaborative Strategic Communications team. This individual will work closely with the Chief Marketing and Enrollment Officer and Communications Directors to support strategic priorities and drive content creation that strengthens community engagement and elevates the visibility of all three schools.
This is an exciting opportunity for a creative and motivated communications professional who is passionate about storytelling, digital media, and building strong connections with internal and external audiences.
Job Responsibilities
Social Media and Engagement
Develop a social media plan in partnership with executive director/directors and communications specialists. Manage the social calendar for our three schools.
Regularly update all social media channels, curating content to tell engaging stories that reinforce the schools’ brand voice and messaging strategy.
Execute social media campaigns around key strategic initiatives in partnership with the Admissions and Advancement teams.
Maintain a network of social champions/contributors, including parent ambassadors, to boost social media reach for the school. Reply to comments and messages to strengthen engagement.
Track social media, email, and website stats quarterly and report performance to CMO. Use stats and analytics to inform our planning.
Develop creative ideas to boost the visibility of our posts and increase engagement among various audiences.
Pursue professional development opportunities around digital/social media marketing.
Engage employee and student content creators.
Writing, Editing and Graphic Design
Write for social media, website, magazine, emails, etc. as needed and assist the directors with editing content submitted by employees.
Ability to assist with print and digital design (including flyers, mailers, banners, signage, social media and email graphics) is a bonus, although not required.
Coordinate print jobs with vendors as needed.
Website and Emails
Help plan and develop website content, news, and calendar. Ensure that website copy is current, accurate, and optimized for search (previous experience with SEO strategies and Google Analytics is helpful).
Act as liaison with the schools’ web vendor regarding customer service/site issues and updates.
Assist as needed with the schools’ weekly electronic newsletters.
Videography/Photography
Support our team photographer by filling in as needed during classroom activities and events on campus to capture high-quality video and photographs.
Produce and post videos, reels, etc. for the website, social media, and other channels to help us tell our story and articulate what makes our family of schools so special.
Administrative Support
Provide administrative assistance to the executive director/directors as needed, including acting as a producer/scheduler for campus video shoots.
Key Qualifications
Strong written and verbal communication skills, with a collaborative spirit and the ability to build positive relationships within the communications team and across departments
Familiarity with social media management tools, current trends, analytics, and SEO strategies with an interest in using data to inform creative strategy
A proactive, solutions-oriented mindset with excellent organizational skills and the ability to manage multiple projects and meet deadlines
A natural storyteller with a creative eye and a passion for crafting engaging, audience-focused content
Close attention to detail, along with the ability to thoughtfully plan and manage a communications calendar
Flexibility and willingness to occasionally support evening and weekend school events as needed
3–5 years of experience in communications, marketing, or a related field
Bachelor’s degree in communications, media, marketing, graphic design, film/video, or a related area
Experience with Adobe Creative Suite and website content management systems is preferred
At St. Paul’s Schools, we are dedicated to fostering a nurturing and inclusive learning environment where every individual is celebrated for their unique strengths and contributions. We believe that diversity enriches education, empowering students to reach their fullest potential. By embracing a culture of inclusion, we prepare our students to succeed in an increasingly interconnected and multicultural world. We stand firmly against all forms of prejudice, including those related to race, ethnicity, religion, socioeconomic background, gender identity, sexual orientation, and physical appearance.
The St. Paul’s Schools has a compensation scale based on direct years of experience. For this opportunity, our salary range is $58,000 to $65,000 annually. Candidates with additional experience or qualifications may be offered a salary outside of the range shown. In addition, full-time team members gain access to our robust benefits package designed to support your well-being, inside and outside of work. This includes a competitive healthcare package (medical, dental, and vision), disability protection, participation in our 403(b) retirement plan which has an immediate employer contribution and a generous time off package, including wellness days because we believe an educator’s mental and physical health is a priority for them to do their job effectively.
Beyond the basics, we offer extras like a lunch stipend, access to multiple fitness centers on campus and professional development experiences to continue your learning. In addition, full-time employees who choose The St. Paul’s Schools for their children’s educational journey, are eligible to receive a tuition remission benefit. Your salary will be commensurate with your experience and reflect the value you bring to our team.
Ready to Join Our Team? If you are excited to help build the brand of one of the most exciting schools in the Baltimore region, we’d love to meet you.Please submit your cover letter, resume, and list of references to Shannon Duckett, Executive Director of Human Resources, at sduckett@stpaulsmd.org. The St. Paul’s Schools embraces diversity and is proud to be an equal opportunity employer.
St. Paul’s is an independent, Episcopal, college preparatory day school, coeducational for grades K-4 and all boys for grades 5-12, located 20 minutes north of downtown Baltimore. An International Baccalaureate World School that enrolls 758 students from across the Baltimore metropolitan area, St. Paul's emphasizes critical thinking, interdisciplinary study, independent research, and engagement with cultures around the world. Service learning is a cornerstone of the School's mission. St. Paul's strives to find balance between academics, athletics, and arts fostered by a strong sense of community on campus.