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Bullis School seeks an energetic and forward-thinking leader with a deep foundation in independent schools to serve as its next Director of Enrollment Management. A member of the School’s Senior Leadership Team, the Director leads the strategic and daily operations of the Admission Office, overseeing recruitment, enrollment, and retention in alignment with the School’s mission and institutional priorities. Reporting to the Head of School, this highly visible role partners closely with senior administrators, faculty, and staff to shape the composition and future of the Bullis community. This is a 12-month administrative position reporting to the Head of School with an anticipated start date of June 1, 2026.
The Director serves as the primary ambassador for Bullis and the face of the Admission Office, cultivating meaningful relationships with prospective families, students, and external partners. The ideal candidate is an engaging and authentic communicator who thrives on building connections and conveying the distinct value of a Bullis education, pairing strategic insight with a personal, relationship-driven approach. With a strong understanding of the independent school landscape, the Director brings both strategic insight and a personal, relationship-driven approach to enrollment, ensuring each interaction reflects the school’s warmth, excellence, and commitment to community.
Bullis seeks a leader who is both data-informed and people-centered - someone who can translate enrollment trends and market insights into a clear strategy while remaining deeply attuned to the experiences of students and families. The strongest candidates will bring a balance of institutional knowledge and fresh perspective; familiarity with Bullis or similar independent schools is highly valued, though innovative, nontraditional candidates are encouraged to apply.
Working at Bullis means being a part of a collaborative and supportive work environment that encourages professional growth and development. We offer competitive salaries and generous benefits that make it an ideal place to build a thriving career.
Essential Functions
Admission/Enrollment Management/Financial Aid
Meet enrollment targets as set by the Head of School and Board of Trustees
Oversee the K-12 admission process and the enrollment of new, mission-appropriate students
Conduct interviews with potential students
Conduct tours for prospective students and their families
Develop and cultivate a forward-thinking admission process, including procedures and policies
Develop admission criteria to help attract and retain a diverse student pool
Manage and maintain accurate admission/enrollment data and create analytics for the Head of School to be shared with the Board of Trustees
Partner with each division and division head to ensure a successful admission experience for all visitors on campus
Work collaboratively with the Chief Financial Officer on financial aid decisions as co-directors of Financial Aid
Use technology to manage the admission and re-enrollment processes including financial aid
International Admission Management
Oversee the international student admission process, including oversight of the Director of International Family Services, the Designated SEVIS Officer for issuing I-20s for international students
Work with the Head of School and Chief Financial Officer to determine appropriate targets for international enrollment
Conduct interviews of potential international candidates
Recruitment/Communication
In collaboration with the Director of Communications, develop a highly visible and engaging marketing strategy
Manage and coordinate annual admission open houses, shadow visits, admitted student/family days, the Discover Bullis virtual series, and related events
Represent the school at various student recruitment fairs
Supervision of Admission Office and Staff
Guide and oversee the daily operations of the admission staff and office including providing ongoing feedback, coaching, and support to all direct reports
Develop short and long-term goals, including professional development goals, and develop an evaluation plan for each goal
Oversee Admission and International Program budget
Other Duties
Attend annual conferences and workshops
Participate in committees and/or special projects
Additional duties as assigned by the Head of School
Qualities of a Director of Enrollment Management
High cultural competency with a demonstrated commitment and knowledge to work with and lead groups of diverse individuals in respectful, equitable, and inclusive ways
Good cheer, humor, and warmth, balanced by professionalism and sound judgment
Detail-oriented, with the capacity to effectively and efficiently manage numerous small and large tasks
Strong, confident, and clear communicator with exceptional writing and public speaking skills
Highly motivated, productive, and deadline-oriented with a proactive approach to problem-solving
A multitasker who can function in a fast-paced environment, flexible and able to adjust when needed
Commitment to inspiring and sustaining a culture of excellence with a leadership style that is collaborative, engaging, and relational
Willingness to go above and beyond for the betterment of the department and institution
Flexible approach to learning, particularly regarding new technology systems and hardware
Education and Experience
Required:
Bachelor’s Degree
Minimum of 5-7 years in an educational setting
Proficiency with Windows and Apple OS, Microsoft Office, cloud computing (Google Docs, etc.), and other productivity and media software
Preferred:
Master’s Degree
Prior experience working in an admission office
Compensation and benefits are competitive, with an anticipated salary range of $150,000 to $170,000.
Benefits include:
Medical, dental, and vision insurance
Employer-provided basic life insurance
Employer-provided short-term and long-term disability
401(k) employer match and safe harbor contribution, up to 7% of annual compensation
Bullis School is an independent coeducational college preparatory day school for students in grades K-12 situated on a beautiful 102-acre campus in Potomac, MD, and is home to a full range of state-of-the-art facilities for learning, arts, discovery, and athletics.